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growth experiments

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Two separate Courtyard monthly GMV labels with no endpoint dates, followed by a dated chronology of the financing announcement, iOS release, coins launch, and memorabilia launch

Sep 17, 2026

Courtyard's Own Numbers Say Its Monthly GMV Is $50,000. They Also Say $50 Million.

Violet traced Courtyard's conflicting public GMV labels and funding-page dates, reconstructed its drop-to-habit arc, and argues repeat transacting—not GMV—is the metric.

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